Save the date for our very 1st Cedar Valley Plant-Based Holiday Market, a festive Midwest celebration of plant-based living, creativity, kindness, and community.
- Date: Saturday, November 21, 2026
- Time: 1:00-8:00pm (CT)
- Place: Waterloo Center for the Arts
- Room: Schoitz River
- Address: 225 Commercial St, Waterloo, IA 50701
Join us for a cozy holiday experience filled with vegan vendors, seasonal treats, handmade gifts, festive workshops, creative activities, and welcoming community connection.
Whether you've been plant-based for years or are simply curious about exploring more vegan-friendly options, this event is designed to be warm, approachable, and enjoyable for everyone.
Browse local and regional vendors offering plant-based foods, baked goods, gifts, art, candles, apparel, self-care products, home goods, holiday items, and more. Throughout the day, enjoy workshops and seasonal experiences.
The Cedar Valley Plant-Based Holiday Market is more than just shopping. It's about creating a meaningful seasonal tradition centered around kindness, creativity, and community.
We want this event to feel cozy, welcoming, and memorable for families, friends, longtime vegans, vegetarians, plant-curious guests, and anyone looking for a different kind of holiday experience in the Cedar Valley.
Come celebrate the season with festive food, creative experiences, local vendors, and plant-based holiday magic in the heart of the Midwest.
2026 Vendors
Cedar Valley Plant-Based Community & Mischievous Monsters
Welcome table, raffle tickets, and holiday market merchandise.
Iowa Farm Sanctuary
Featured nonprofit that is a safe haven for rescued farm animals. Instead of general admission, we encourage a donation of choice if able at their booth.
Bamboo Botanicals
Vegan-friendly local business that creates its own plant-based body butters, hydrating creams, magnesium creams, beard and nail oils, shea butter soaps, and more.
Crane Creek Pottery
Pottery (bowls, mugs, vases, pots, etc.) and DIY potted plants (purchase plant, pot, and soil and plant at home).
Norwex
Vegan-friendly home & body care products that are cleaner & safer than the ones you can find in stores.
Peace of Dirt
Vegan pantry items, including but not limited to jams & jellies, syrups, herbal tea blends, flavored salts & vinegars, dried herbs/spices, & other preserved foods.
Prairie & Flame
Vegan and sustainable lotions, soaps, skincare (serums, masks, etc.), shampoo and conditioner bars, balms, and salves.
Shelly’s Stuff’en’Such
Various crafts, including but not limited to plant-based dream catchers, foraged jelly, crocheted items, hydro-dipped message stones, wine bottle lights, multi-colored friendship bracelets, and more.
Sticks & Stones, and Fairy homes
Art pieces that are made of natural materials, including driftwood, roots, rocks, and more.
Yarrow & Nettle
Vegan and nontoxic body soap, sunscreen, healing salves, laundry soap, oral care products, and tinctures.
Activities (More Coming Soon!)
12:00pm: Bountiful Harvest
Make your own Thanksgiving bouquet with Farmer’s Wife Back N Bloom.
2:00pm: Frozen the Musical
Local actors perform Disney's Frozen The Broadway Musical next door to the holiday market. Please support the local arts, and let's pack the 2:00pm performance on November 21!
4:00pm: Holiday Market Swag Workshop
Create your own holiday decoration for your front door with the help of Petersen & Tietz.
Event Supporters
Travel Iowa
Featured advertiser for assisting with marketing materials and advertising for our first vegan holiday market.
"We love partnering with event organizers across the state, and the Cedar Valley Plant-Based Holiday Market sounds like such a great addition to the Waterloo community calendar. Wishing you a fantastic turnout in November, and we cannot wait to help spread the word!" Travel Iowa (7/16/26)
Waterloo Center for the Arts
Holiday market venue, which is an art museum in Waterloo, Iowa. It's known for having the largest collection of Haitian art outside of Haiti, the Phelps Youth Pavilion, and the Waterloo Community Playhouse/Black Hawk Children's Theatre.
About the Organizers
The Cedar Valley Plant-Based Holiday Market is organized by Cedar Valley Plant-Based Community (CVPBC) and Mischievous Monsters.
Join Cedar Valley Plant-Based Community
Cedar Valley Plant-Based Community is a welcoming group for vegans, vegetarians, plant-based eaters, and the plant-curious in Waterloo, Cedar Falls, and the surrounding area.
Join us for restaurant outings, community events, outdoor activities, educational workshops, and opportunities to connect with others interested in plant-based living.
👉 Join our Facebook Group or Meetup Community to stay informed about upcoming events.
Follow Mischievous Monsters
Mischievous Monsters is a vegan lifestyle and travel brand dedicated to helping people eat plants, explore the world, and spread kindness.
Follow along for vegan recipes, travel inspiration, product recommendations, community stories, and upcoming events.
👉 Visit Mischievous Monsters and subscribe to our newsletter for the latest updates. Thank you for supporting local businesses, community events, and plant-based living in the Cedar Valley!
Vendor Applications
We are seeking up to 15 vegan and vegan-friendly vendors to participate in the first-ever Cedar Valley Plant-Based Holiday Market in Waterloo, Iowa.
All products sold, displayed, or promoted at the event must be vegan and free from animal-derived ingredients or materials.
Vendor Schedule
- Room Open: 10:00am
- Setup: 10:15am-12:00pm
- VIP Hour: 12:00-1:00pm
- Regular Market Hours: 1:00-8:00pm
- Teardown: 8:00-11:00pm
Vendor Benefits
- Reach shoppers looking for vegan and plant-based products
- Promotion through Cedar Valley Plant-Based Community and Mischievous Monsters' social media before, during, and after the event
- A featured vendor spotlight blog post on Mischievous Monsters
- Opportunity to connect with a growing plant-based community in the Cedar Valley
- 2 free raffle tickets to each public raffle drawing
This inaugural event will feature vendors, workshops, raffles, holiday activities, and opportunities to connect with the growing plant-based community in Northeast Iowa.
Booth Information
- $40 vendor booth fee
- Vendors who reserve and pay early may receive priority booth placement closer to the main entrance.
- Limited to 15 vendors
Volunteers Wanted
We're looking for enthusiastic volunteers to help make the first-ever Cedar Valley Plant-Based Holiday Market a success on Saturday, November 21, 2026, at the Waterloo Center for the Arts.
Volunteers will play an important role in creating a welcoming and festive experience for vendors, workshop presenters, sponsors, and attendees.
Volunteer Opportunities
- Event setup and decorating
- Greeting attendees and checking in VIP guests
- Assisting vendors and workshop presenters
- Helping with door prizes and raffles
- Event cleanup and teardown
Volunteer Benefits
- Free Cedar Valley Plant-Based Holiday Market shirt
- 3 free raffle tickets
- Gain event and community-building experience
- Be part of bringing a new community holiday tradition to the Cedar Valley
Whether you're vegan, vegetarian, plant-curious, or simply enjoy helping at community events, we'd love to have you join us!
VIP Tickets Coming This Week!
Want the ultimate Cedar Valley Plant-Based Holiday Market experience?
This fall, we'll release just 50 exclusive VIP tickets on a first-come, first-served basis for the first-ever Cedar Valley Plant-Based Holiday Market on Saturday, November 21, 2026.
For $20, VIP guests will receive:
- An exclusive holiday market shirt
- 5 free raffle tickets
- Early access to shop the market one hour before general admission
- The opportunity to be among the first attendees to experience the event
Raffle Ticket Sales at the Event
Try your luck and support the Cedar Valley Plant-Based Holiday Market!
We'll have raffle drawings throughout the event featuring vegan and plant-based products, gift cards, merchandise, and other exciting prizes donated by our organizers, vendors, and door prize donors.
- Raffle tickets will be available for purchase during the event.
- VIP ticket holders will automatically receive one entry into every raffle drawing.
More information about raffle prizes and ticket pricing will be announced closer to the event!
Vegan-Friendly Restaurants
If you're looking for a delicious meal before or after the Cedar Valley Plant-Based Holiday Market, check out these vegan-friendly restaurants in the Cedar Valley (Waterloo and Cedar Falls Metro).
From comfort food to international cuisine, you'll find plenty of great options to enjoy during your visit.
- Big Head Burger
- Chocolaterie Stam
- Cup of Joe
- GreenHouse Kitchen
- Mirch Masala Grill
- Montage
- Moo's Bakery
- Newton's Paradise Cafe
- Noodles & Company
- Oh My Grill Halal Mediterranean Grill
- Olive Garden Italian Restaurant
- Pablo's Mexican Grill
- Pancheros Mexican Grill
- SingleSpeed Brewery
- The Shakery Smoothie Bar
- Urban Pie
Nearby Hotels
Traveling from out of town? Here are a few convenient lodging options near the Cedar Valley Plant-Based Holiday Market for guests who would like to stay overnight before or after the event.
- Best Western Plus Executive Residency Waterloo & Cedar Falls
- Courtyard Waterloo Cedar Falls
- Econo Lodge Inn & Suites Waterloo Downtown
- The Historic Weis Mansion Bed & Breakfast
Whether you're coming for the holiday market or turning your visit into a weekend getaway, we're happy to help. Learn more about our travel planning services.